From Data to Decision
This section of the blog presents Analytics tutorials, especially advanced Google Analytics tips and tricks along with a different recommendation for Google Analytics. Use these best practices for data analysis in breaking down the actionable insights to get the most out of Google Analytics.
Analytics Code Integration You need to make sure that all the analytics codes remain intact on the website after the website migration along with other platforms. Here are a few Continue Reading →
Selling a product or services on the internet using an online platform is similar to in-person sales. Somehow, it can be argued, especially when it comes to determining how a Continue Reading →
We all have Facebook Analytics, but we do not know “How to use & what to measure on Facebook Analytics?”. Facebook Analytics is an event-based analytical tool, unlike Google Analytics Continue Reading →
There is a lot of discussions around Google Analytics vs Mixpanel. Different marketers have different opinions. I also have extensive experience using both of the analytical platforms and here is Continue Reading →
Cohort Analysis is an analytical model which is used to study the behavior of a group of users experiencing the same common event over a time period. For example, five Continue Reading →